According to Dieter Bernauer, CEO Swisscom Participations, the acquisition will be mutually beneficial for both companies: “Datasport is a solid, well-run company with an excellent reputation in the field of mass sporting events. Swisscom becomes full-service provider With the purchase of Datasport, Swisscom now offers a full range of services for events. ![]() Swisscom Event & Media Solutions AG (a subsidiary of Swisscom Broadcast) also provides temporary ICT services along with streaming and web media solutions for event organisers and media companies. Swisscom offers temporary mobile radio infrastructure services for events, GPS tracking and geo-localisation. Its core competencies include data management for mass sporting events, registration and identification of competitors, time recording, and implementation of RFID and modern web technologies. As a one-stop provider, it is responsible for data management, competitor management, collection, time recording, results services, speaker and information systems and information dissemination. The company services over 300 events per year in the fields of running, mountain biking, triathlon/duathlon, cycling, walking, cross-country skiing and Alpine skiing. Datasport is a leading international service provider for popular and mass sporting events. The parties have agreed not to disclose details of the acquisition price. Datasport employs 21 full-time and 67 part-time employees and will continue to operate as an independent company and brand. ![]() The acquisition will expand Swisscom’s service offering for large-scale events. March 9 (Reuters) - Berne, 8 March 2012 Swisscom takes over Datasport Swisscom has acquired Datasport AG, a leading international provider for popular and mass sporting events, as of 1 March 2012.
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